How to Succeed in Business Using LinkedIn: Making Connections and Capturing Opportunities on the World's #1 Business Networking Site | 
 enlarge | Authors: Eric Butow, Kathleen Taylor
Publisher: AMACOM
Category: Book
List Price: $19.95
Buy New: $12.80
You Save: $7.15 (36%)
New (32) Used (8) from $8.34
Avg. Customer Rating:  2 reviews
Sales Rank: 131014
Media: Paperback
Number Of Items: 1
Pages: 256
Shipping Weight (lbs): 1.1
Dimensions (in): 9.1 x 7.3 x 0.8
ISBN: 081441074X
Dewey Decimal Number: 025.0665
EAN: 9780814410745
ASIN: 081441074X
Publication Date: August 27, 2008
Availability: Usually ships in 1-2 business days
Shipping: International shipping available
Condition: Brand New, Perfect Condition, Please allow 4-14 business days for delivery. 100% Money Back Guarantee, Over 1,000,000 customers served.
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Product Description
Forget business cards and power lunches- networking has changed forever. Discover how to make the most of the hottest professional website. It is now estimated that 19 million business professionals log onto this site every day to look for job opportunities, search for potential clients, get recommendations from colleagues, and reconnect with former coworkers. "How to Succeed in Business Using LinkedIn" takes users through every aspect of the site, from getting registered and building their network to posing questions and creating groups.
Book Description
Hailed as the “MySpace” for professionals, LinkedIn has taken the Internet by storm. It is now estimated that 19 million business professionals log in to this site every day to look for job opportunities, search for potential clients, get recommendations from colleagues, and reconnect with former coworkers. LinkedIn allows users to create a profile detailing their professional experience and accomplishments, which will help them connect with literally thousands of qualified professionals in their field. How to Succeed in Business Using LinkedIn takes users through every aspect of the site, from getting registered and building their network to posing questions and creating groups. Readers will learn how to: create their home page so other users can find them • give and receive references • search for experts in their field • find leads • market their business • look for and become a service provider • find and recruit for jobs • conduct business research • discover people outside their networks Unique and practical, this is the only book available that shows users how to make the most of LinkedIn and the powerful networking opportunities it offers.
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| Customer Reviews:
VERY basic stuff you might not need a book for ... October 20, 2008
3 out of 3 found this review helpful
Not bad, but very basic and filled with stuff you might have easily figured out on your own just by using LinkedIn. I was hoping there would be more content on how to really leverage LinkedIn to develop your business, harnessing it as a tool for getting customers, building a brand, etc. Those themes are very lightly touched on.
Heavy users of LinkedIn will likely find this pabulum.
I did, at least ... Your mileage may vary....
Buy New Glasses Before Reading This Book October 15, 2008
2 out of 2 found this review helpful
As a recent subscriber to LinkedIn, I wanted a tutorial book on how to use LinkedIn and how to use it for networking. Eric Butow knows how LinkedIn works and Kathleen Taylor knows about networking. The combination could have produced an excellent book. The problem I had with this book is for a tutorial, you want to read the text and then look at the screen shots to see what the author was talking about. The screen shots are sooooooo small that you can hardly read the text. This made it very difficult to read and I finally had to go online at LinkedIn to see what the author was refering to.
The context of the book is good, but the format is poor. I would skip this book and look for another. Very disappointed in this American Management Association publication.
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