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FutureShop: How the New Auction Culture Will Revolutionize the Way We Buy, Sell, and Get theThings We Really Want | 
 enlarge | Author: Daniel Nissanoff
Publisher: Penguin Press HC, The
Category: Book
List Price: $24.95
Buy New: $0.01
You Save: $24.94 (100%)
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Avg. Customer Rating:  18 reviews
Sales Rank: 577455
Media: Hardcover
Number Of Items: 1
Pages: 256
Shipping Weight (lbs): 0.8
Dimensions (in): 9.2 x 6.4 x 1.1
ISBN: 1594200777
Dewey Decimal Number: 381.177
EAN: 9781594200779
ASIN: 1594200777
Publication Date: January 19, 2006
Availability: Usually ships in 1-2 business days
Shipping: Expedited shipping available
Shipping: International shipping available
Condition: All orders ship from Florida daily. Emails answered quickly, we value your satisfaction and our feedback! Thanks Z32D
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| Editorial Reviews:
Product Description
A bold forecast of how the coming auction culture revolution will radically transform what, how, and why we buy
Visionary entrepreneur Daniel Nissanoff breaks the news that the eBay auction phenomenon is about to explode in a big new way, revolutionizing how all consumers-not just eBay mavens-do their shopping, not only online but offline as well. The big payoff of this revolution is for consumers: They will be able to "trade up" more often to buy the brands they most want by embracing a new norm of temporary ownership: We will be able to buy more of the things we really want, because we'll also be regularly selling off the things we no longer want or need. We'll be transformed from an "accumulation nation" into an "auction culture." Consider this intriguing fact: In the new auction culture, Manolo Blahnik shoes, a Louis Vuitton handbag, a Hermes tie, or a Bugaboo baby stroller will actually be the better deals.
As huge as eBay has become-it is now the tenth-largest retailer in America-it has only scratched the surface of the potential for online buying and selling. In 2004, only 5 percent of all those who had bought something on eBay had also sold something on the site. But that is about to change-dramatically. Nissanoff reveals that a massive growth of online auction "facilitators" is under way that will make buying and selling online so hassle-free, so reliable, and so lucrative that the masses of consumers who have stayed away will jump aboard. Most prominent among the facilitators are dropshops, where you can bring your goods for sale and they'll handle the whole auction and shipping process. Thousands of such locations have opened in the last two years; they will soon be as pervasive as Starbucks shops. And that's only the beginning.
Daniel Nissanoff, who is at the center of the revolution as the co-founder of one of the leading-edge facilitator companies, introduces the full range of services cropping up-dropshops, authenticators, refurbishers and repackagers, personal reselling assistants, and closet cullers, as well as a wide variety of online shops that lease products, such as the hottest designer handbags and the latest-model golf clubs. He also reveals how all consumers can take advantage of these services for optimal shopping satisfaction and how entrepreneurs can get in on the booming business opportunities.
Even as the auction culture offers consumers and entrepreneurs a wealth of new opportunities, it will also pose serious challenges for retailers and brand managers. Nissanoff analyzes the challenges they will face and presents an ingenous set of strategies companies can employ to turn the challenges of the auction culture to their advantage.
Nissanoff writes, "Temporary ownership means just saying no to second-best and letting yourself reach for the things that will thrill you over and over again-guilt-free." Readers, start your auctions.
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| Customer Reviews: Read 13 more reviews...
 a must read for every human being on the planet November 28, 2007
1 out of 1 found this review helpful
I have to admit this book was first introduced to me by the author's brother and not only did I fall in love with Dan's message in FutureShop. I begged and begged his brother to connect me to Dan and begged a little more for Mr. Nissinoff to write the foreward for my own book Closet Control-Sterling Press. I just have to say that Future Shop is beyond well written and is really the direction in which our consumptive culture can keep on consuming with the help of FutureShop. Gone are the days of owning your washer and dryer for the rest of your life. Technology moves just as fast as fashion and the depreciation rate is staggering for last years gadget. So don't fret, if you want the latest Iphone, then feel the freedom to sell it while in top condition and recoup the depreciated money into the I gotta have it now latest and greatest. Futureshop is the guilt free way to lease and never own the product you bought. There is another buyer in the secondary market eager and waiting for your cast-offs. Dan, Thank you for Futureshop and thank you for allowing me to beg and beg just enough to grace my book with your inspired intellect.
 Should have been good, had it not been so self-serving March 13, 2007
2 out of 3 found this review helpful
I'm really disappointed in this book. The overall premise was a solid one, that if you can buy (say) a DVD for $12, watch it, then resell it on eBay for $5, it really only costy ou $7. The author goes into some of the history and theory of secondary markets, why they work, and why they are important.
Unfortunately, I just gave you the whole book. He repeats the above 3-5 times a chapter for 10 chapters, and weaves in commercials for his own, drop-shipping company, claiming that only fools or hobbyists would consider selling things on eBay themselves. I wish this book had been worth the time or money it took to read it, as the topic is a fascinating one, but instead I feel like I was duped into reading a barely disguised brochure for the author's company. I cannot recommend anything about this book.
Great Book January 20, 2007
1 out of 2 found this review helpful
Great book , passed it on to another seller. Its ok to buy stuff and when tired of it put i on ebay. Lots of good ideas
Auction Anyone? June 22, 2006
0 out of 3 found this review helpful
Nissanoff shows the reader how the future will most likely be from electronics to despoable goods. No longer will people just through out thier old products-rather create a new source of income. Not just for the individual but for the corp. world as well.
 Drop off Shops: Great idea if managed properly May 23, 2006
3 out of 4 found this review helpful
The book makes a strong case for eBay drop off stores. I currently have one and constantly need to watch what we sell. There is money to be made if the items sold are the right ones, otherwise, you can fail quickly. Overhead can eat you alive if you don't watch your business closely. Nissanoff makes a strong case and I agree, they are great for the masses who don't want to sell on eBay, or don't know how, or are too busy or just get tired of storing boxes and shipping material at home. Selling on EBay is not hard, just cumbersome and time consuming. Drop off stores are one solution that makes sense. The book has a few new ideas and makes for easy reading.
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