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Salesforce.com For Dummies (For Dummies (Computer/Tech))

Salesforce.com For Dummies (For Dummies (Computer/Tech))

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Authors: Tom Wong, Liz Kao
Publisher: For Dummies
Category: Book

List Price: $24.99
Buy New: $3.92
You Save: $21.07 (84%)



New (23) Used (21) from $3.11

Avg. Customer Rating: 4.0 out of 5 stars 8 reviews
Sales Rank: 149041

Media: Paperback
Edition: 2
Number Of Items: 1
Pages: 432
Shipping Weight (lbs): 1.3
Dimensions (in): 9.1 x 7.2 x 0.9

ISBN: 047004893X
Dewey Decimal Number: 658.8
EAN: 9780470048931
ASIN: 047004893X

Publication Date: December 11, 2006
Availability: Usually ships in 1-2 business days

Editorial Reviews:

Product Description
So you have something to sell or you work for a business using salesforce.com, but you’re not quite sure how to maximize your profits with it? Never fear! Salesforce.com for Dummies shows you the quick-and-easy way to start selling your product or service online without the confusion or fuss.

With an emphasis on customer relationship management, this hands-on guide helps you manage accounts, market your products, and improve service. Whether you’re a salesperson, channel manager, marketing mogul, customer rep, or executive, you’ll find secrets here for making your job easier, your day more productive, and your business more successful. This second edition has been revised to include Salesforce.com’s latest product and feature offerings as of the Summer 2006 release, giving you the tools you need to:

  • Build a product catalog
  • Manage price books
  • Calculating and customizing forecasts
  • Drive demand up with campaigns
  • Stimulate sales effectiveness with documents
  • Deliver excellent service
  • Analyze data with reports
  • Verify your company profile
  • Add users to salesforce
  • Customize your page and search layout
  • Extend your usage of Salesforce beyond CRM

This guide makes suggestions on how to dive more productivity and improve communication with standard templates from the Dummies Web site. With this book you’ll get up to speed fast and manage your business information more effectively with Salesforce.com today!


Customer Reviews:   Read 3 more reviews...

3 out of 5 stars Salesforce for Dummies   March 26, 2008
 1 out of 1 found this review helpful

Good overview but lacking in detailed usage instructions. Need to have step by step walk throughs because the online help feature is very confusing. Also needs to reference more clearly what version of Salesforce and modules are needed for certain scenarios.


3 out of 5 stars A Review Of The Reviews   February 25, 2008
 5 out of 5 found this review helpful

I couldn't help noticing that there are 3 Five Star raving reviews of this book posted on the same day from Feb 6 2005 (Strange considering there are only 6 in total). I'm sorry but that is too coincidental making them suspect and of no use to someone like me who just wants an honest opinion from an objective reader.


2 out of 5 stars Wouldn't recommend the Kindle Edition   February 9, 2008
 1 out of 1 found this review helpful

If you're considering this title in the Kindle edition - think twice. There are numerous screenshots which are simply too small to read. Text can be enlarged on the Kindle, but images cannot. Stick with the paper edition.


5 out of 5 stars Great help for the new user.   September 22, 2005
 9 out of 9 found this review helpful

I purchased several copies of the book for my sales team whose technical proficiency was across the board. While all of the material is covered in the online help available from Salesforce.com, several team members felt much more comfortable with a book that they could hold. It is a great help in getting all of the team members to use the same nomenclature which is the first step in any sales "methodology" becoming effective.

Those wishing a deeper dive, should look at the author's other books targeted towards a more advanced and technical audience.



5 out of 5 stars Dumming it down for an admitted dummy   February 6, 2005
 14 out of 18 found this review helpful

As a new user to the CRM program, Salesforce.com, I was overwhelmed by the amount of information presented on the website. My first thought was, "I wish somebody would writed a "Dummy" book for the program. I was pleasantly surprised to find out that it was being released and ordered my copy immediately. I received my copy shortly and began reading and applying the data presented in the book.

While I will continue to avail myself of the training presented on the Salesforce.com site, the presentation of the data in Salesforce.com for Dummies has given my use of the program a real kick-start.

The writer (Mr. Wong), has written this book for users of the program, not for computer programmers. The data is laid out in concise, easy-to-understand terms which even "sales-types" like myself can understand. Applying the suggestions in the chapter on customization has saved me hours of "hair-pulling" work.

I will continue to reference this book and will make it required reading for all those in my company using Salesforce.com. It makes a great CRM program even better, because we will now be able to use all of the features, rather than a few basic one.


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