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 enlarge | Author: David Viney
Publisher: Nicholas Brealey Publishing
Category: Book
List Price: $30.00
Buy New: $16.85
You Save: $13.15 (44%)
New (41) Used (6) from $16.85
Avg. Customer Rating:  20 reviews
Sales Rank: 39264
Media: Paperback
Number Of Items: 1
Pages: 240
Shipping Weight (lbs): 0.8
Dimensions (in): 9.2 x 6 x 0.9
ISBN: 1857885023
Dewey Decimal Number: 658.872
EAN: 9781857885026
ASIN: 1857885023
Publication Date: May 1, 2008
Availability: Usually ships in 1-2 business days
Shipping: Expedited shipping available
Shipping: International shipping available
Condition: Brand new Book, ALL days Low Price !
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| Customer Reviews:
 seo garbage, bought for employee October 3, 2008
was hoping for basic book to explain things to new employee. however it was typical SEO garbage.
 Well worth a read - from an experience ecom guy August 14, 2008
I believe this is my first review on Amazon, but please dont discount me as a newbie. I've been a customer here for many years. I also own a web development studio & business consulting company - and I've been involved with ecommerce for about 12 years...including owning a well established & well performing ecom site for 12 years. I am also a voracious reader, and I appreciate the advanced as well as the basic stuff.
When I found this title on Amazon, I ordered it, and frankly expected a dissapointing pulp about Google basics. While I did get the basics, I was very pleased to find a clear, concise instructional manual of best practices - online resources included.
A few of the other reviews mention the authors continual prodding to visit his website (and consequent promotion of his site)...but after reading the book and visiting (and taking advantage of the resources), I am a believer. The book (after all) is about "promotion," and the author does it well.
While any experienced webmaster, designer, developer (et al) should not be shocked or surprised by any of the information provided in this book, it is a great, all in one resource of the basics - and some things that are easily missed.
I would love to see the author put out a version dedicated solely to the US audience with updated web resources geared specifically towareds us hosted sites.
David - thanks for a good book! I recommend this and will benefit from the information you've provided.
You Can Get There August 5, 2008
0 out of 1 found this review helpful
This is a seven step guide. Get to the top on Google will help you get your site to the top of the rankings - large or small, your business will show a greater increase in visibility, accessibilty and sales conversion. Although the book doesn't go into the deepest of details, it remains a pretty decent book.
A great up-to-date guide on SEO techniques. August 1, 2008
If you truly are an expert in search engine optimization (SEO), this book may not be of much value to you. I don't understand why an "expert" would even purchase this book (or any other SEO guide). Personally given the frequent changes of search engine methods and criteria, I don't believe there are any true SEO experts out there. There is always something new to learn.
All authors face the challenge of keeping their content current as they're trying to finish writing their book. It takes a while to get a book from start to on-the-shelf. I think this author has done a great job in this respect.
If you are new to SEO or have not been successful in achieving high search engine rankings, I think you'll find this book extremely valuable. Although I am familiar with SEO strategies and techniques, I found this book to be very well written and contains useful information.
Great Read July 31, 2008
Use a lot of outside vendors on SEO and I got a better education about "the complete SEO world" from a weekend spent reading this book than from hours of powerpoints and conference calls.
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